CSR ( Cooperate Society Responsibility).
The aim is both to enhance positive impacts – for example through the
innovation of new products and services that are beneficial to society
and enterprises themselves – and to minimise and prevent negative
impacts.
It also the impact of a company's action on a society. CSR means a company should be held accountable for any of its actions that affect people, their communities and their environment.
CSR mandates that the cooperation has not only economic and legal obligations, but also certain responsibilities to society that extend beyond these obligation.
THE 2 PRINCIPLE OF CSR:
Charity
Stewardship
CHARITY: Business should give voluntary aid to society needing person. Example voluntary action to promote social good .
STEWARDSHIP: Business acting as a public trustee, should consider the interest of all who are affected by business decision and policies.
Acknowledging business and society involve depending, balancing the interest and need of many diverse rule in a society.
CSR: Arguments For
Addresses social issues business caused and allows business to be part of the solution.
Protect business self-interest.
Limits future government intervention.
Address issues by using business resources and expertise.
Addresses issues by being proactive.
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